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3 min read

Has Your Business Enriched Your Life?

Happy Valentine's Day! 💖 As we celebrate the season of love, I find myself reflecting on the immense gratitude I feel for the journey of entrepreneurship and the opportunities it brings. The venture into the world of Visibility Strategy & Photography has been nothing short of extraordinary, filled with challenges, personal growth, and meaningful connections. To you, who is taking a moment to read this amidst the internet chaos, a heartfelt thank you. Your time is precious, and I genuinely appreciate you. As Valentine's Day brings back memories of love notes and letters, it struck me how rare it is to turn that sentiment inward. Do you ever feel that way too? In the spirit of self-reflection, I've penned a...

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4 min read

Does it matter what photo you use online for your business?

Have you ever tried to describe a stunning sunset? Wouldn’t it have been easier to just show a picture?  As the saying goes, “a picture is worth 1,000 words.” The right image, even a simple looking photograph, has the power to tell a story and conjure up different memories and emotions for each person looking at it. What do you think happens when someone Google searches for your business?   Are you using specific images that show what your business is all about? Or are you relying on a text description and hoping that your potential customer can "imagine" it, just like describing a stunning sunset? It is crucial to visually showcase your business, it's products and/or services and tell a visual...

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2 min read

Has your year gone as planned?

If it’s anything like mine, I’m gonna guess that it hasn’t exactly (and that’s ok!) You can guess my level of surprise when one June morning a nagging, pinchy feeling in my lower back had morphed into unbearable nerve pain that went shooting down my back & leg, preventing me from the ability to sit, eat, sleep, work, think, heck even existing was hard work.  And what did that mean for my business, as a Business Visibility Strategist and Photographer? It was a forced stop.  That can be a scary thought for many business owners, and for others, a tough reality. It sure felt that way, and I know from speaking to many of you through the summer months that...

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3 min read

Your LinkedIn Headshot: Making a Lasting Impression 24/7!

  In today's digital age, your online presence is always at work, tirelessly creating first impressions for you around the clock. Whether you're awake, asleep, or your business is open or closed for the day, your images are out there, shaping perceptions of you and your business. That's why it's crucial for your photos to stand out, grab attention, and convey the exact impression you want your customers to have.   Creating a Strong First Impression As a recent Forbes article rightly pointed out, you only have about seven seconds to make a first impression. One great place to start is by updating your online portrait or headshot on platforms like LinkedIn, Google, Instagram, or your website.   When people...

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4 min read

How Often Should You Update Your Professional Headshot and Business Images?

Looking to give your business a fresh new look? Maybe you're offering new services and want to make sure your professional headshot and business images are up to date. You're probably wondering, "How often should I do this?" Well, you're in the right place! Let me share some helpful advice with you. Let's start with your professional headshot: This photo is an absolute must-have in your business visibility toolkit. It's often the first image people see of you, and it plays a crucial role in building trust and connection. So, how frequently should you update it?   As a general rule of thumb, it's recommended to refresh your professional headshot at least every two years. Even if you feel like...

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