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4 min read

The Timeless Value of a Professional Profile Photo: 2015 Insight, 2024 Reality

In the ever-changing world of social media and online networking, some principles remain constant. One such principle is the importance of a professional profile photo. Recently, while reviewing old newspaper articles, I stumbled upon one from 2015 that struck me with its continued relevance. Today, almost a decade later, its insights remain as significant as ever, reminding us of the enduring impact a well-crafted profile image can have on our online presence. Reflecting on this article, I felt compelled to delve deeper into the topic and share its insights with you. So, let's explore why your profile photo matters more than you might think, drawing inspiration from wisdom that has stood the test of time. (To read the digital version...

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3 min read

Elevate Your Professional Image: The Importance of Updating Your Headshot

When was the last time you updated your headshot photo? It’s a question many of us overlook, but the impact it can have on your professional image is immense. Your headshot isn’t just a picture; it’s often the first impression you make on potential clients or employers. So, let’s take a moment to reflect on your current headshot situation, which of the following resonates with you:   "I have to update that? Can’t I keep my photo from my 20’s?" "I can’t remember, it’s been too long." "Before the world shut down for a bit, so 4 years ago or so." "Last year in 2023." "Last month, I always update my headshot each quarter to 6 months."   As a...

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3 min read

Has Your Business Enriched Your Life?

Happy Valentine's Day! 💖 As we celebrate the season of love, I find myself reflecting on the immense gratitude I feel for the journey of entrepreneurship and the opportunities it brings. The venture into the world of Visibility Strategy & Photography has been nothing short of extraordinary, filled with challenges, personal growth, and meaningful connections. To you, who is taking a moment to read this amidst the internet chaos, a heartfelt thank you. Your time is precious, and I genuinely appreciate you. As Valentine's Day brings back memories of love notes and letters, it struck me how rare it is to turn that sentiment inward. Do you ever feel that way too? In the spirit of self-reflection, I've penned a...

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4 min read

Does it matter what photo you use online for your business?

Have you ever tried to describe a stunning sunset? Wouldn’t it have been easier to just show a picture?  As the saying goes, “a picture is worth 1,000 words.” The right image, even a simple looking photograph, has the power to tell a story and conjure up different memories and emotions for each person looking at it. What do you think happens when someone Google searches for your business?   Are you using specific images that show what your business is all about? Or are you relying on a text description and hoping that your potential customer can "imagine" it, just like describing a stunning sunset? It is crucial to visually showcase your business, it's products and/or services and tell a visual...

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2 min read

Has your year gone as planned?

If it’s anything like mine, I’m gonna guess that it hasn’t exactly (and that’s ok!) You can guess my level of surprise when one June morning a nagging, pinchy feeling in my lower back had morphed into unbearable nerve pain that went shooting down my back & leg, preventing me from the ability to sit, eat, sleep, work, think, heck even existing was hard work.  And what did that mean for my business, as a Business Visibility Strategist and Photographer? It was a forced stop.  That can be a scary thought for many business owners, and for others, a tough reality. It sure felt that way, and I know from speaking to many of you through the summer months that...

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