Empowering Change: Celebrating Danizza Sabino, Founder & CEO of Freshlybite

| 3 min read

On this International Women's Day, as the world celebrates under the theme "Invest in women: Accelerate progress," it's fitting to shine a spotlight on remarkable women who embody this spirit of empowerment and progress. One such individual is Danizza Sabino, the founder and CEO of Freshlybite, whose journey is as inspiring as it is transformative.

A Journey of Resilience:

Born in Caracas, Venezuela, in 1986, Danizza's story is one of resilience and determination. From a young age, she dedicated herself to her passion for dance, embarking on a professional dancing journey at the age of 17. Despite her commitment to dance, Danizza felt a deep-seated desire to contribute something meaningful to the world, sparking her entrepreneurial spirit.

Embracing Challenges:

Danizza's journey took her through various countries, including the United States, Uruguay, and Spain, as she navigated immigration hurdles and worked to support her family back in Venezuela. Along the way, she encountered numerous challenges, including the closure of the company where she had been given the opportunity to grow. However, Danizza approached these challenges with a positive mindset, embracing the philosophy that "It all depends on how you look at it."

Discovering a New Path:

It was during this period of uncertainty that Danizza discovered her passion for solving problems and embarked on a journey of self-discovery. She transitioned from her role in sales to entrepreneurship, driven by a desire to make a positive impact on the world. Through diligent research and self-education, Danizza identified a pressing global issue: the lack of access to nutritious food.


Currently, there is a global nutrition problem, according to the World Health Organization (WHO), only 12% of the population consumes the necessary amount of fruits/vegetables for a balanced diet. Freshlybite offers 400g of fruit/vegetables in a single bowl that the body needs for a healthy and delicious diet.

The Birth of Freshlybite:

Driven by her passion for health and wellness, Danizza founded Freshlybite, a venture aimed at revolutionizing nutrition and making healthy eating accessible to all. With a clear purpose to provide a different and fun way to eat fruits, Danizza set out to create a product without added sugars, 100% natural, developed by sports nutritionists and professional chefs, that would not only nourish the body but also delight the senses.  (and let me tell you, they are delicious!) 

Empowering Change:

Through Freshlybite, Danizza is not only providing a solution to a pressing global issue but also empowering individuals to prioritize their health and well-being. By offering a delightful array of fruit and vegetable bowls, she is fostering a lifestyle centered around wellness and vitality.

Looking Ahead:

As Freshlybite continues to grow and evolve, Danizza remains committed to her vision of creating a community in Madrid, Spain, inspiring change, and leaving a lasting legacy. With a focus on customer engagement and operational excellence, she is poised to make an even greater impact in the months and years to come.

Final Thoughts:

Danizza Sabino's journey is a testament to the power of resilience, determination, and unwavering belief in oneself. As we celebrate International Women's Day and reflect on the theme of investing in women to accelerate progress, let us draw inspiration from trailblazers like Danizza who are leading the way towards a brighter, more inclusive future.

In the words of Danizza herself, "Being an entrepreneur is a leap into the unknown; it's an ode to resilience and courage. It's fighting against yourself on many occasions and being your own cheerleader in others, believing faithfully in yourself, and accepting failure as part of success." Let us join hands in celebrating and supporting women entrepreneurs like Danizza Sabino, who are not only changing the game but also changing the world for the better.

Happy International Women's Day!